@loveloft_longisland Instagram

I work as a manager at an AnnTaylor Loft store on Long Island. As part of my job here, I was given the opportunity to be the social media manager for our store's Instagram account. loveloft_longisland on Instagram represents the seven locations across Long Island. My goal for this account is to boost engagement with the client. This is another way for us to share promotions and new merchandise with our clients.

I aim to post about promotions and new merchandise for each week. This allows the client to see what is going on in the store each week, and creates a virtual shopping experience for them.

Here is an example of a monthly social calendar that I create. I gather inspiration photos, promotional information and organize which other store locations will be helping me with content that month.

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